That’s it! No more being “Mr.Nice Guy”. You’re tired of getting walked on and not getting what you want out of life, you’re at the right place. Don’t get this confused, I’m not here to teach you how to be a douchebag either. These are going to be steps to increase your masculinity and get what you want from life.


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The nice guy always does what he’s asked becuase he wants to make everyone happy, even at the expense of his own happiness. This is why he can never get a date, he always does what’s asked for and will go heads over heels for anyone like a well-trained puppy. Women easily get turned off by that. Don’t do unnecessary favors for people, makes you look like a kiss-up.


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Let’s say there’s this pretty girl who you know at work or school and she always asks you to do her work. Just because you like her, you do it. Next time she asks you for a favor, really think about how that task makes you feel and think about how many times she hasn’t returned the favor.  If that’s the case, just say NO, it doesn’t make you a bad guy, yet you’re more aware and conscious.

If you guys want to go more in depth on how not to be a nice guy, I really recommend you read this book called “No More Mr.Nice Guy”. Since I know you guys may hate reading, I took it a step further and partnered up with Audible so you can get this book completely free. If you guys click “here” or text “TMF” to 500500, you’ll get a 30-day free trial of Audible, with credit to get one free book. The great thing with Audible is that it allows you to listen to books instead of reading them, so when you’re driving, working or just straight chillin’, you could be listening to a great book!

If you’re new to the audio book scene, I highly suggest you take advantage of this great offer and start on your new book today!


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Now that you’re not the “yes” guy anymore, it’s time to make your voice heard. Many nice guys ten to follow the herd to avoid criticism. Once you start expressing your opinions and how you truly feel, it’ll take you from that guy who everyone walks over to a masculine, assertive guy that everyone respects.


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Now that people are listening to you, with that voice, you set the boundaries that you want. You’re not being a dick or a prick, you’re just saying what your comfortable with. This is great for relationships becuase communication is key and ultimately lead you to be happier in the end.


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Nice guys do what other people want them to do. If you really want to break the mold, you have to forget about what others want, and figure out what you want. Whether it be a career, a future partner or who you want your friends to be. At the end of the day, it’s your happiness, not others.


I have a feeling that a lot of these brands are going to hate me after this. But at the end of the day, I’m not working for them, I’m working for you. I’ve been in the menswear industry for a while and I know the “ins” and “outs” of the retail space. That’s why today I’m going to show you a couple ways brands that could be ripping you off. Let’s Begin!


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Whenever you look up a brand online, make sure you always see that “lock” symbol beside the URL. That ensures you complete privacy and any personal information you enter on that website is protected by S.S.L. (Secure Sockets Layer) Encryption. I would stay away from any websites that don’t provide that service becuase you’re either being scammed or your information might get stolen.


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Not too long ago, I used to think outlet stores were giving me the best deal possible. I came to find out that companies will lower their quality and craftsmanship for those “factory” prices. In reality, they’re just fooling people like us who think we’re getting a deal. I’m not saying you should stop going to outlet stores but I’m just making you aware of the quality.

What I recommend you do is go to the actual store, not the outlet and shop out of season. You’re going to get the quality that you’re actually looking for with those ridiculously low prices.


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This can be watches, wallets, belts,  or even eyewear. These designer brands only pay a couple of bucks to produce these items yet put a 1000% markup, to fool you into thinking you’re buying a premium product. That’s why I trust brands like Vincero.

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These products are priced fairly, you are paying for what you’re getting for. So people like us could actually afford them and still look stylish. If you’ve ever bought a Vincero watch, I know  you were surprised with the quality and craftsmanship that the watch has. Most people would think you’re wearing a $500 watch, when in reality you can get yourself one for around $100. That’s the type of brand you want.

If you want to check out Vincero watches and see what real value is, click “here” and pick one up today! In addition, just becuase you’re reading this article, there’s a special discount integrated with the link too!


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This is another tactic brands use to trick you and increase profit margins. Every notice when a company makes a new and re-designed bottle that looks more modern and sleek? It’s another reason to make their bottle smaller. On one side, it could be a new design, however most use this tactic to secretly reduce the portion size while keeping the same price. Next time you buy any type of grooming products, take a look of the ounces and compare it’s prices to other competitors. All in all, make sure you’re getting the value and quality you’re paying for.


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I see this everyday. Brands try to make you spend a minimum for free shipping. This forces people to buy more items and tricks them into thinking they’re getting a better deal. Next time, buy what you need and see how much shipping is. Chances are the cost of shipping will be a lot less than what you need to reach that minimum.



I see guys everyday making hygiene mistakes that make them lose their “handsomeness” and I’m here to make sure you don’t become one of those guys. Today, I’m going to show you 7 mistakes you could be doing. Let’s begin!


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Guys don’t understand the affect cracked lips have on people. It just makes you look unhygienic. I can tell you right now, constantly licking and smacking your lips isn’t attractive. Just exfoliate your lips with a little bit of water and sugar to remove any dead skin. Once your done, apply a lip balm and then you’re good to go!


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For the most part, men will finish shaving and rinse it with water without drying it. The problem is, the razor starts eroding the blade and rust starts forming. You can easily cut yourself and infect your skin, and that’s something you never want. The proper way to do this is shave, rinse and finish it off with a hair-dryer.

Another method you might want to adapt is replace your blade every week or so. Which is why Dollar Shave Club is the perfect answer for that. For only a couple bucks a month, you get a month’s supply of razors delivered to your door. This gives you the ability to change out your razors, preventing any type of erosion or damage. If you’re still unsure about the Dollar Shave Club, they have a deal going on right now that can’t be beat. FOr only $5, plus free shipping, you’re gonna get:

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Personally, I believe this is a no-brainer and something you should definietly pick up. If you want to check out this deal click “here” and thank me later.


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A lot of guys use q-tips after the shower to clean their ears and get rid of earwax. Reality is, you’re just pushing it back further in the ear canal. Instead of using a q-tip, just apply some soapy water on your ears while your in the shower. The soap will break up the wax, and eventually clear it out. When you’re done, grab a towel and dry. Simple as that.


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Your tongue is a mecca for bacteria buildup and one of the biggest reasons for bad breath. So do yourself and everyone else a favor and pick up a tongue scraper. Not only will you have better hygiene, you’ll have good smelling breath. So make sure you scrape your tongue twice a day after you brush your teeth.


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Most guys just hop in the shower and let the water fall on their “boys” and call it a day. Keep in mind, this area is surrounded by heat all day and it can lead to some funky smells. I would recommend picking up a fragrance-free soap and clean everything down there.


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Let’s be honest. Most guys only replace their bed sheets once a month. Sometimes only once a year. This is probably one of the most unhygenic things you can do becuase you’re sweating all night, there’s a lot of dirt, oil, bacteria build-up and if you actually see what you’re sleeping on…you’d be changing it every week. As a rule of thumb: Pillowcases(every week), Bedsheets (every two weeks)


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Having dandruff fall on your shoulder is an extremely unpleasant sight. This is caused by un-proper washing of the scalp causing dirt and dead skin to fall off your head. The only way of getting rid of dandruff is either use a shampoo made for that or a scalp massager. Whichever you pick, you’re definietly getting rid of those pesky snowflakes on your shoulder.


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You no longer have to wear jeans that are so tight, to the point where it cuts out your circulation. Right now, you can get jeans (like these from Topman), where it’s a little bit more of a loose fit, yet tapered at the bottom. There’s also another trend where the jeans are more of a straight fit, it looks good, but we always need to remember that fit is key.


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Pastels were seen everywhere on the runways and on the streets. I recently mentioned it in the article about the top 5 trends at Pacsun. In my opinion, this is a must for S/S ’18. In addition, these colors are so much easier to mix and match compare to bolder colors.


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This is probably one of the hardest pieces of jewelry to pull off. Tons of fashion icons have been wearing them and killin’ it and I’m here to make sure you can too! The key is to always make it low-key, don’t try to be Tekashi 69 with oversized bling. It just makes you look like a wanna-be rapper. Just throw on a RoseGold&Black necklace, it’s a 26 inch necklace with a subtle pendant. That’s all you need, it works with almost any style.

It’s up to you how you want to wear. Whether you keep it under or outside your shirt, you’ll look good any way. It’s not over the top and it adds to your aesthetic. I’ll vouch for them any day, becuase of the quality behind their product. This is something you’ll never regret. If you guys want to check them out, click this “link” and it’ll bring you to our special site with a huge discount!


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Sneakers are not only becoming more acceptable and popular. I’ve been in the menswear industry for a while, and a couple of years ago there was a “dapper” fad where everything was only about suits. Now, with the different style of sneakers, they’re easily styled and there’s something for everyone.


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I’m not a betting man, but if I was I’d say Nike is taking over this year and definietly invest in their new styles. For example, they’re Airmax 270s and the Epic React. They’re both great sneakers that I recently picked up and recommend you should too!


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As seen on the runways, a lot of short hairstyles were seen. Which translates to the next trend. Remember the man-bun faze? Well now, it seems that haircuts are getting shorter and shorter. If you’ve been trying to change your hairstyle for a while, I highly suggest you adapt to a short cut!

I’ve noticed how just the most basic habits have completely elevated my life. Just by implementing small things into my life, I’ve seen the biggest changes in my day-to-day. The best part? You can do it too! Let’s begin.


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Try to eat out less. Even though most Americans would rather eat out in “healthy”establishments like Chipotle and Chick-Fil-A. However, most don’t realize that it’s jam packed with sodiums and sugars that you can avoid, if you were to cook at home. So one of the healthiest things you can do is prepare your own food so you know the exact nutrients and calories you’re putting into your body. Your muscles, brain and your skin will thank you for it.


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This is one of the most important steps. Never forget to wash your face twice a day and use moisturizer. I’ve gotten a lot of questions asking “Jose, how does your skin glow like that”. The truth is there’s not much too it.

I wash my face twice a day with Tiege Hanley and then use their moisturizer (which has a SPF) right after. That’s it..simple as that. The only difference is, in the night I use a different type of moisturizer at night. No makeup, filters, or tricks, it’s just a daily habit that I encourage every guy to do. If you don’t know where to start, I highly suggest you sign up for Tiege Hanley.

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This is a monthly skincare system that has all the essentials a man needs to keep his skin in pristine condition. Take a picture on Day 1 and on Day 30, I can vouch that you’ll see a huge difference. If for some reason you don’t notice anything, you can cancel the subscription at any time. Start with Level 1, if that works, slowly progress up the levels and upgrade your skincare game. If you guys have been following me for a while, you know how much I love Tiege Hanley and their products. Don’t take my word for it? Look at the hundreds of thousands of men that have seen results.

Who knows, this could be the one skincare product that could revolutionize your life. To make it even better, use code “tmfhabits20” to get 20% off your first box. Trust me guys, you won’t regret it. Click “here” to start your journey to a beautiful skincare routine.


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…or at least make yourself feel like you do. Everyday, grab $5 and stash it away somewhere. Save that expensive Starbucks coffee and make it at home. At the end of the month, you’ll have an extra $150 for spending capitol. If you do this for a whole year, you’ll have an extra $2000 just sitting there, waiting to be spent.  Try it for a month, and see the difference it makes.


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Studies have shown that the blue light that these screens give off can mess with the levels of melatonin in your body, the same chemical that helps you fall asleep at night. If that’s not something you want to do, just switch on “Night Mode” that most smartphones have these days. It “supposedly” turns off the blue light and gives your screen a yellow tint.


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Having  journal or even better a app like “My Fitness Pal” is a great way to track what your eat everyday. This will help you make healthier choices and increasing your chances of losing weight.


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A huge problem with our generation is that we procrastinate too much. You need to change that, you need to make sure you get things done. The way you do this by implementing the ” 2-Minute Task Killer” in your life.  If there is any task that could be done in under than 2 minutes, get it done. Even if it’s low priority.  This will condition your brain to getting things done, so when it comes to the important stuff, you won’t stop until your done.


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The more your jewelry shines, the more expensive it looks. Whether it’s gold or silver, you can use common household items to make them shinier. Put some vodka, club soda or vinegar on a microfiber cloth and keep scrubbing until you get that natural shine of those metals.


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If you really like the design and aesthetic of the Rolex Submariner but can’t afford that $8,000-$20,000 price tag. Buy yourself an Invicta and a fraction of the cost. This is a brand that takes inspiration from the Rolex designs and pays homage by creating a very similar model. Keep in mind, you’re obviously not getting the same quality, just the same aesthetic that you’re looking for. Do not confuse this for replica, this is no way trying to fool you, they have different logos, so you know that this is a homage piece and not a fake.


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Wearing a well-fitting bracelet gives the appearance of a shorter forearm so they don’t look like twigs, instead it makes them look more beefy and muscular. This is why I love RoseGold&BlackRoseGold&Black, all of their bracelets are adjustable and fits perfect on anyone. Take their new black and silver bracelet for example…

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It’s a leather braided bracelet that they just released due to popular demand, but the secret is that it has three levels of adjustments (small, medium, large). So, no matter what what’s your wrist size, it will always fit you perfectly.

This is like nothing I’ve ever seen before. Either you get “One Size Fits All” or you have to figure out what’s your size and hope that it fits, because the last thing you want is to have a bracelet that’s either too big or too small. If you’ve never checked out RoseGold&Black, I highly suggest you do. On top of that , I have a special link to my exclusive page with my favorite pieces. So just pick up something that you like and there’s going to be a discount waiting for you at checkout. Just click “here” 😀


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In case you didn’t know, there’s 3 fluids that you ruin your jewelry, ocean water, sweat, and any type of fragrance. So for ultra longevity, wipe down your jewelry with a disinfecting wipe every night when you take them off.


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Don’t you hate it when you’re trying to put on a necklace and find out it’s tangled? Whenever I clutter my jewelry, a lot of my necklaces gets tangled up and it’s almost impossible to get them back to normal. Not unless, you use baby powder or baby oil. Just apply some to the area where it’s knotted and slowly start untangling. You’ll see the difference and how easy it is to un-do it.


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This brings me to my second point and it’s how to avoid knots in the future. Just slip your chain in a straw and that’s going to prevent any chances of your chain getting tangled the future.


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One of worst feelings is at the end of the day, you start smelling a little. The other day, I decided to pull the trigger and buy a Creed “Aventus” Bottle. One spray from that thing and I went to bed still smelling it. So, get a quality fragrance that lasts all day so you could feel good all day.


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How many times have you walked outside and you’re already sweating.  It absolutely slaughters your confidence and how good you actually look. Now anymore amigos, get some Cool WipesCool Wipes from our friends at Oars+Alps. These are individual cleansing wipes that makes it feel that you literally walked out of the shower.

The wipe has two sides. Use the arctic blue ice crystal side to exfoliate your skin and remove any dirt or oil buildup. The just flip it over to get a cooling caffeine boost to immidiatly brighten up your skin. You can these on any part of your body and when you’re done, just throw it out. I’m telling you right now, these will be your secret weapon in the hot summer months.

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Just buy one box of these wipes and see the difference it makes on your life.  Each wipe comes out to like a $1 each so it’s definietly worth a try. It’s super affordable and trust me it’s going to be a life changer, just click “here” to pick some up!


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One of the most unattractive things in a man is cracked lips. This is caused by not drinking enough water leaving your body de-hydrated.  Applying a little bit of vaseline hydrates your lips and avoiding any cracking. Making sure you look “kiss-able” all day long.😉


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Isn’t it just the worse thing spending all morning to make you hair perfect and then as the day goes on, your hair gets flat? All you have to do is buy a high hold product and apply a little bit of the product while your hair is wet. Really get in there, from the root to the top, make sure almost every strand is coated. Grab your blow-dryer and dry it into place. Once your done, apply a second coat of your product, it doesn’t have to be a lot, just enough to hold it into place.  For maximum hold, use hairspray and I guarantee that your hair won’t go anywhere.


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Whether it be a long night of partying or a bad night’s sleep, your eyes might get droopy or even worse, dark eye circles. I get it, we’re all human, our body gets tired, but a easy way of getting rid of them is just by covering it. Throw on some stylish shades and within seconds, you’re going to be fooling everyone. You could of worked for 12 hours straight and you still look like a whole snack.



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In the upcoming summer months, pastels are a color you definietly want to keep in mind. It can be shoes, pants, or shirts. Basically anything that’s peach, baby blue, lavender, army green, that’s what trending for streetwear right now. If that’s the style you’re going for, I recommend you adapt those colors in your wardrobe.


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Apart from adidas having the original track pants, a lot of high-end brands like Needless, Vetements, Gucci and many more companies. These do come in two variations, both wide leg and tailored cut. Both of which are trending in streetwear for Spring and Summer. Personally, I prefer the more tailored cut becuase it makes you appear slimmer and taller. Right now, you can get them for like $50 at Pacsun or “Buy One and Get One 50% Off”.

When it comes to the hotter months, your wardrobe is smaller and you have to pick your pieces wisely. That’s why accessories are extremely important to make your outfit stand out and unique to you. RoseGold&Black is your place to go for necklaces and bracelets, the stuff you find here is unlike anything you’ll find in Pacsun or H&M.

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Since you’re apart of the TMF squad they gave us a special discount. If you click “here” you’ll be directed to our special page that is only exclusive to you guys! So if you need help upgrading your accessory game, I highly suggest you check them out.


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Brands like Kappa, Champion, Guess Jeans are going logo overload. I’ve told you this so many times, avoid the logos, you don’t want to look like a walking billboard. But hey, I don’t make up the trends, I just tell you what they are. Personally, I try to keep it simple, don’t buy something “too loud” or all over the place.


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Everything that you gave away to the thrift stores as a kid, go back and get them, becuase that’s what’s trending right now. If you don’t want to buy used clothes then go to Pacsun. Everything that is on the shelves right now is inspired by the “Fresh Prince of Bel-Air” and “Saved by the Bell”.


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Out of all the trends, this is my favorite one becuase it’s the most classic one. I believe that if you buy this now, you’ll be able to wear this 2-3 years from now. The way I know that is becuase it was still fashionable 3 years ago, so what stops it from being stylish?

Taking a shower is probably one of my favorite things. You can relax, take some time to yourself, and ponder some of life’s greatest mysteries. Although you might be like “Really Jose? All I need is soap and water, you don’t need to teach me how to take a shower”. Well, today I want to show you guys how to maximize your time, also keeping your skin glowing and your hair looks luscious all the time. Let’s begin!


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Super hot water makes your skin dry and is damaging over time. Cold water is optimal becuase of it’s benefits. But let’s be honest here, most people aren’t comfortable with a freezing shower. It’s simple, just find the middle ground. Lukewarm water isn’t too hot or cold, it’s the perfect balance of both giving you a enjoyable water temperature.


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A good rule of thumb is to always work from the top down. Start with hair (Sidenote: YOU DON’T HAVE TO WASH YOUR HAIR EVERYDAY), make sure you dig in there, get rid of all the dirt and oil buildup in your hair. That’s why I like using the Scalp Massager, it does of great job of removing any access product that’s still in your hair and thoroughly   cleans your scalp.

Using one of these tools makes the biggest difference when it comes to cleaning your scalp. Most people only shampoo their hair strands and don’t actually reach the scalp, it’s also a big factor in dandruff build-up. All in all, I highly suggest you pick one of these bad boys up, they’ll make the biggest difference in the shower and as always, since they’re a sponsor, it’s always affordable. To check out the Scalp Massager, click “here“.


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Shampoo strips your scalp of any oil and dirt leaving it dry and brittle. That’s why we have conditioner, it rehydrates your hair. Applying it as a second step is perfect because it allows you to have it in for 3-5 minutes while you move on to other parts of your body.


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Personally, I prefer to put my cleanser on my Vanity Planet Spin Brush. I start with my face and deep-cleanse it for 1-2 minutes. Once I’m done, I switch out the brush to something bigger and wash my back.

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I do in fact have back acne and this spin-brush helps a lot. That’s why if you have any type of shoulder, chest or back acne, I highly recommend you try out this Vanity Planet Spin Brush. At this point, you’re probably telling yourself “Damn, I don’t have a Spin Brush or a Scalp Massager”. Well today is your lucky day, I reached out to Vanity Planet and we figured out a way to bundle both of the products for a great deal! So click “here” to pick yourself up the best shower accessories on the market.


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Now that you took care of all the acne prone areas. Move onto the body soap, use a loofah or a scrubbing pad since the skin on your body is a bit tougher. Scrub the areas where there is a lot of bacteria build up like the armpits and groin area.


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You want to keep these showers anywhere from 5-10 minutes. Which means the process we just went through, shouldn’t last more than 10 minutes. Prolonged time in the shower can damage your skin, especially in the long run.


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After you’re done showering, apply moisturizer for ultimate skin health. Apply it all over your body and use a face moisturizer for obviously your face and like that, you’re going to have beautiful skin.

Since we’re going from Fall and Winter to Spring, I thought it would be a good idea to show you guys my top 8 picks at H&M for this season that are under $50. Let’s get started!

Disclaimer: Keep in mind, these are trends, not your everyday basics.


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I know…it’s a lot but why not give it try! These shirts are super breathable and great for the upcoming season, making this a perfect pick-up.


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Lately, there’s been a hype around the 80s and 90s aesthetic. Which started with Tommy Hilfiger and Champion that were more geared towards sportswear, now H&M used that retro vibe and created these long sleeve polos. Which are perfect for the upcoming months.


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Obviously the woven design won’t make your outfit more breathable. However, the design of the belt gives your style a summer aesthetic.  It’s an essential for spring and summer, it’s also an accessory I recommend to everyone.

In addition, a great watch is important as well. When it’s summer time you’re not going to being piling on a bunch of clothes. So your accessory game is extremely crucial. Since H&M’s bracelets and watches are trash, I took some time and thought about a watch that’s affordable and has quality to back it up. That’s when I thought of Bradford Watch Co.

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For the summer months, there’s not a better watch at the price-point that they deliver. The watch itself retails at $125, however you guys know you never pay full retail with me. By using code “tmfstyle” you’ll get $50 off, meaning you’re going to get this watch for only $75. Where else are you going to get such a beautiful timepiece for such a low price? I’ll wait.


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This is more so an essential rather than a trend, becuase I believe the chambray shirt is something every man needs in his closet. It’s stylish, breathable and very comfortable, yet another great pickup for the summer months.


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Technical wear is super hot right now. Especially now, where the weather isn’t too hot, but the raining months are coming. You need something lightweight that protects you from the rain and wind.


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Who would of thought that looking like a professional bowling player would get you girls? But now that’s a possibility. These types of shirt were seen all over the runaways and now H&M picked it up in their recent collection. I don’t know if I’m a fan of these shirts, but it’s definietly something different and could work well with some people.


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This all relates to the “dad-style” that’s now trending. These specific pair have no tears or distressing and they’re definietly making a strong appearance. Just remember to always make sure their tailored and tapered to your body shape.